Barry Coffee and Food
Barry Coffee and Food is a coffee house by a partnership including the crew behind popular Richmond cafe Pillar of Salt. We worked alongside Techne Architects to develop a holistic graphic approach that connected to the architectural thinking behind the space. Situated on the corner of Barry and High Streets in Westgarth Village, the space is a warm, open, light-filled corner location, where you can wile away the day. We responded by creating a bold, minimal and characterful brand experience that complimented the space and style of service rather than competed with it, speaking softly yet confidently.
Pulling on elements of service style to always remain functional in any graphic element that was created, sticking to the ethos: if it’s there, it’s there for a reason. With the cafe a newcomer in a community centric and fiercely ‘indy’ neighbourhood, we helped open a dialogue between the operators and the locals by creating opportunities for narrative, turning alcoves into community notice boards to give them a voice within the space.
More on: tcyk.com